BRANDING

Orig3n Brand Guide
Brand messaging, tone of voice, and sample work to get audiences excited about new opportunities in life science. [DNA Tests.]

Rakuten Advertising Manifesto
Getting the client fired up for an entirely new vision and mission for their entire global brand. [Affiliate Advertising.]

SoftBank Robotics Messaging
Brand platform and product messaging. Tone of voice, values and personality, company philosophy. Before-and-after copy. All to inspire and reassure. [Human-Interfacing Robotics.]

Norwest Venture Partners Tone of Voice
Pitch deck for new, people-focused brand personality – featuring introductory brand archetypes, key tone of voice attributes, and before-and-after samples. [Venture Capital.]

Norwest Venture Partners Messaging
Extending the basic brand platform and voice to capture the company's new mission, differentiators, and day-to-day language. [Venture Capital.]

Positive Resource Center Manifesto
Building understanding and advocacy for an important cause and an important group. [HIV/AIDS and Mental Health Services.]

Origami Logic Tone of Voice
Defying traditional voice and messaging in a crowded marketplace. Tonal attributes, with before-and-after samples. [Marketing Data Analytics.]

Omissa Manifesto
Kicking off a major rebrand of an established leader with an inspiring new story. [Cloud-Based Workspaces.]

E-BOOKS

Cadent Addressable TV Playbook
Explaining a complex new concept and technology in clear, conversational language. [TV Marketing Targeting.]

Cisco Umbrella Use Case E-Book
Introducing complex challenges, solutions, and benefits in clear and compelling detail. [Cybersecurity.]

UiPath Automation Trends E-Book
Interviewing industry experts to compile an inspiring look at what the future holds. [Automation.]

INFOGRAPHICS

Qlik Data Visualizaton Infographic
Colorfully educating audiences on the new possibilites (and capabilities) within a platform. [Data Analytics and Integration.]

Cisco Cyberthreat Interactive Infographic
Compiling key data and insights in a visually compelling format. [Cybersecurity.]

Bunge Oil Infographic
Pitching product and capabilities to a potentital partner with the hard facts and a fresh look. [Cooking Oil Manufacturing.]

BLOGS / EDITORIAL

Box Drive Blog Post
Introducing a new technology in a fun and surprising tone. [Cloud Data Sharing and Management.]

Orig3n Trial-and-Error Medicine Blog Post
Raising provocative new possibilities in a thought-leadership piece. [Regenerative Medicine.]

Wine Direct Wine Enthusiast Article
Providing useful advice to audiences, while still making the pitch. [Winery Operations.]

Rakuten Advertising Affiliate Intelligence Blog
Driving thought-leadership by demonstrating a new industry philosophy backed by innovative technologies. [Affiliate Advertising.]

EMAIL, SOCIAL, AND PROMOTIONAL ASSETS

Orig3n Back-to-School Promo
Emails and social posts promoting product to a particular audience, with some insider humor. [DNA Tests.]

Qlik "Whole Story" Social Posts
Getting audiences to question their assumptions about data in surprising ways. [Data Analytics.]

LinkedIn Santander Case Study and Blog
Selling customers by sharing real stories and results, from surveys and interviews. [Sales Tools.]

Marketplace Flavor Guide
Demonstrating agency capabilities by creating a welcoming narrative. [Food Marketing.]

MISC.

All-New Box Keynote
Grabbing attention launching a new product live to a global audience. [Cloud Data Sharing and Management.]

UiPath Automation Trends Webinar
Updating audiences on the latest industry trends with a complete talk, with accompanying slides. [Automation.]

Positive Resource Center Video Script
Entreating and educating audiences to find support for the people who need it most. [HIV/AIDS and Mental Health Services.]